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17+ Ways to Nurture Customer Relationships with Linda Bruno

August 19, 2025 @ 2:00 pm 3:30 pm CDT

If you look up the word relationship, you’ll find something along the lines of… “the relation connecting or binding participants in a relationship” or… “a specific instance or type of kinship.”

Although normally you may not think of binding your customers (although sometimes you might feel like you’d like to!), maybe the more accurate meaning of “relationship” when it applies to our customers would be to blend those two statements. I like to think of customer relationships as a “binding kinship.” In other words, something draws them – and keeps them coming – to your library. Often that something is “kinship.” They like how they feel when they come to your library. It has become their “third place.”

In this 90-minute webinar, we’ll talk about how to nurture relationships with your customers to keep them coming back. We’ll develop a list of simple, cost-free, easy-to-implement ways to make them feel welcome. When they feel welcome, they’re more likely to be an advocate for your library – and we can all use more advocates!

Linda Bruno has been developing and conducting training workshops for libraries for more than fifteen years. Her favorite thing to do is to help people become their best selves! That’s why she offers workshops on topics ranging from Leadership Skills to Emotional Intelligence – and lots of areas in between.

Free

Please note: If you use assistive technology and the format of any material present within this training site interferes with your ability to access information, please email [email protected]. In your correspondence, please indicate the nature of your accessibility issue, the preferred format in which to receive the material, the online course title, and your contact information.

This project has been funded under the provisions of the Library Cooperative Grant program, which is administered by the Florida Department of State’s Division of Library and Information Services.