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Using AI to Maximize Your Social Media with Robin Fay

May 22 @ 10:00 am – 12:00 pm CDT

What’s all of the buzz about AI? Can it actually help us in our social media work? Should we use AI at all? Spoiler alert: If you use social media, you have been engaging with AI for a while!

In this session, we will briefly discuss how major social media companies are already using AI (X, Facebook, Youtube, and more) and what they have already built in to help us such as Facebook’s content recommendations for creators and scheduling, Youtube’s transcription, Canva’s robust tools for creating social media content, and more.

We’ll then dive into how we can use AI to help us in our social media efforts. We’ll explore using image and textual content AI creators (it’s more than just ChatGPT!). Along the way, we’ll discuss what it can do, what it can’t (at least, not successfully), and how best to leverage its ability to help us in our work.

This session should give you some GREAT ideas about how to use AI successfully in your social media efforts. You’ll be glad to have added AI to your social media toolbox!

Robin Fay is an Instructor and Metadata Librarian who has worked with academic, public, and community college libraries, multistate consortia, and nonprofit organizations. Her interests are in immersive technologies and the intersection of machine learning, data, and us.

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If you can’t attend the live webinar, register anyway and you’ll receive a link to the webinar recording a few days after the event.

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This project was funded either under the provisions of the Library Services and Technology Act from the Institute of Museum and Library Services or the Library Cooperative Grant program. Florida’s LSTA and LCG programs are administered by the Department of State’s Division of Library and Information Services. For FY2024, 73% of the total costs for the PLAN Continuing Education program ($223,959) is supported by federal money and 27% of this program ($81,361) is supported by state money. The total budget of the project is $305,320.